{"id":85460,"date":"2022-09-03T09:46:06","date_gmt":"2022-09-03T12:46:06","guid":{"rendered":"https:\/\/www.informelitoral.com.ar\/?p=85460"},"modified":"2022-09-03T09:46:06","modified_gmt":"2022-09-03T12:46:06","slug":"vuelve-el-social-media-day-presencial-a-parana","status":"publish","type":"post","link":"https:\/\/informelitoral.com.ar\/vuelve-el-social-media-day-presencial-a-parana\/","title":{"rendered":"Vuelve el Social Media Day presencial a Paran\u00e1"},"content":{"rendered":"<p>Habr\u00e1 charlas vinculadas al fen\u00f3meno de los Social Media, nuevas oportunidades en la industria digital, big data, estrategia y creatividad en contenidos, cambio de paradigmas en campa\u00f1as electorales, negocios digitales, publicidad y redes sociales, entre otros temas, de la mano de influencers y especialistas tecnol\u00f3gicos del ecosistema digital. Profesionales de grandes empresas, contar\u00e1n sus experiencias y expondr\u00e1n casos de \u00e9xito.<br aria-hidden=\"true\" \/><br aria-hidden=\"true\" \/><strong>Tem\u00e1ticas<\/strong><br aria-hidden=\"true\" \/><br aria-hidden=\"true\" \/>Entre otras exposiciones, se destacan tres charlas que aportar\u00e1n al debate.\u00a0<br aria-hidden=\"true\" \/><strong>\u201cM\u00e1s all\u00e1 de los Millennials y Centennials: redes sociales invisibles y plateadas\u201d\u00a0<\/strong>a cargo de \u00a0Tom\u00e1s Balmaceda \u2013( @capitanintriga ) \u00a0hablar\u00e1 sobre una diversidad poco explorada: la generacional. Hoy el 90% de los mayores de 50 se conectan a Internet y sin embargo se sigue creyendo que es algo \u00abpara j\u00f3venes\u00bb. El foco ser\u00e1n comunidades e influencers para adultos en esta revoluci\u00f3n de la longevidad.\u00a0<br aria-hidden=\"true\" \/><br aria-hidden=\"true\" \/>Mientras que Mar\u00eda Sol Beldi \u2013 de DigitalProServer disertar\u00e1 sobre<strong>\u00a0\u201cEl proceso de transformaci\u00f3n digital de los medios hasta los Fast Channel\u201d<\/strong>\u00a0Entre otros interrogantes, tratar\u00e1 de develar: \u00a0\u00bfEs posible la adaptaci\u00f3n del contenido anal\u00f3gico a las diferentes plataformas digitales? \u00a0Cu\u00e1les son los conflictos que se presentan en cada parte del proceso, en cada sistema, seg\u00fan su tama\u00f1o, alcance, recursos y contenido, que transita de diferentes maneras. \u00bfCu\u00e1les son las verdaderas ventajas en la adopci\u00f3n de tecnolog\u00eda? \u00bfLa transformaci\u00f3n digital es solo para unos pocos? \u00bfPor d\u00f3nde empezar y cu\u00e1les son las \u00faltimas tendencias en contenido digital?-\u00a0<br aria-hidden=\"true\" \/><br aria-hidden=\"true\" \/>\u201c<strong>El poder de contar una historia en un minuto\u201d.<\/strong>\u00a0Claves para llegar a las audiencias. T\u00e9cnicas para aprovechar los reels y TikTok \u2013 estar\u00e1 a cargo del equipo de @eltrece y artear conformado por la responsable de redes sociales Marisel Robaldo junto a Macarena Laviero, social media manager\u00a0<br aria-hidden=\"true\" \/><br aria-hidden=\"true\" \/><strong>Panel de comunicaci\u00f3n Institucional y pol\u00edtica<\/strong><br aria-hidden=\"true\" \/><br aria-hidden=\"true\" \/>A nivel regional, se realizar\u00e1 una exposici\u00f3n de responsables de comunicaci\u00f3n institucional, para debatir contenidos y estrategias en los nuevos medios sociales.<br aria-hidden=\"true\" \/>El encuentro es co organizado por Digital Interactivo &#8211; Nova Coworking, a cargo de Adriana Bustamante y Diego Piscitelli \u00a0y la Agencia digital Interact\u00faa\u00a0<br aria-hidden=\"true\" \/>Web del Evento:\u00a0<a href=\"https:\/\/online.us20.list-manage.com\/track\/click?u=59f6d5fd6757e3c6c3c098c79&amp;id=7333502c26&amp;e=928c3ee113\" target=\"_blank\" rel=\"noopener noreferrer\" data-auth=\"NotApplicable\" data-linkindex=\"2\">https:\/\/smday.com.ar\/parana\/<\/a>\u00a0<br aria-hidden=\"true\" \/><br aria-hidden=\"true\" \/><strong>Acerca de Social Media Day Argentina<\/strong><br aria-hidden=\"true\" \/><br aria-hidden=\"true\" \/>Social Media Day es el evento global de tendencias e innovaci\u00f3n en medios sociales. Es<br aria-hidden=\"true\" \/>uno de los eventos referentes en la industria digital en la regi\u00f3n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El #SMDayPna llega el pr\u00f3ximo Jueves 15 de septiembre a la ciudad de Paran\u00e1 y reunir\u00e1 a los principales exponentes de la industria digital en la Universidad Cat\u00f3lica Argentina (UCA), Buenos Aires 239, desde las 8:30. Se trata de la s\u00e9ptima edici\u00f3n en la capital entrerriana del encuentro m\u00e1s importante del pa\u00eds sobre tendencias e innovaci\u00f3n en comunicaci\u00f3n digital y redes sociales.<\/p>\n","protected":false},"author":2,"featured_media":85461,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[9],"tags":[45,2591],"class_list":{"0":"post-85460","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-sociedad","8":"tag-parana","9":"tag-social-media-day-parana"},"yoast_head":"<title>Vuelve el Social Media Day presencial a Paran\u00e1 - Informe Litoral<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/informelitoral.com.ar\/vuelve-el-social-media-day-presencial-a-parana\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vuelve el Social Media Day presencial a Paran\u00e1 - Informe Litoral\" \/>\n<meta property=\"og:description\" content=\"El #SMDayPna llega el pr\u00f3ximo Jueves 15 de septiembre a la ciudad de Paran\u00e1 y reunir\u00e1 a los principales exponentes de la industria digital en la Universidad Cat\u00f3lica Argentina (UCA), Buenos Aires 239, desde las 8:30. Se trata de la s\u00e9ptima edici\u00f3n en la capital entrerriana del encuentro m\u00e1s importante del pa\u00eds sobre tendencias e innovaci\u00f3n en comunicaci\u00f3n digital y redes sociales.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/informelitoral.com.ar\/vuelve-el-social-media-day-presencial-a-parana\/\" \/>\n<meta property=\"og:site_name\" content=\"Informe Litoral\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/informelitoral\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-03T12:46:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/informelitoral.com.ar\/%77%70%2d%63%6f%6e%74%65%6e%74\/uploads\/2022\/09\/social-media-day.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1123\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Gonzalo Schmidt\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@InformeLitoral\" \/>\n<meta name=\"twitter:site\" content=\"@InformeLitoral\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gonzalo Schmidt\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/informelitoral.com.ar\\\/vuelve-el-social-media-day-presencial-a-parana\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/informelitoral.com.ar\\\/vuelve-el-social-media-day-presencial-a-parana\\\/\"},\"author\":{\"name\":\"Gonzalo Schmidt\",\"@id\":\"https:\\\/\\\/informelitoral.com.ar\\\/#\\\/schema\\\/person\\\/b9d00407c836482871ef1d57bf8e3180\"},\"headline\":\"Vuelve el Social Media Day presencial a Paran\u00e1\",\"datePublished\":\"2022-09-03T12:46:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/informelitoral.com.ar\\\/vuelve-el-social-media-day-presencial-a-parana\\\/\"},\"wordCount\":410,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/informelitoral.com.ar\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/informelitoral.com.ar\\\/vuelve-el-social-media-day-presencial-a-parana\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/informelitoral.com.ar\\\/%77%70%2d%63%6f%6e%74%65%6e%74\\\/uploads\\\/2022\\\/09\\\/social-media-day.jpg\",\"keywords\":[\"Paran\u00e1\",\"Social Media Day Paran\u00e1\"],\"articleSection\":[\"Sociedad\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/informelitoral.com.ar\\\/vuelve-el-social-media-day-presencial-a-parana\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/informelitoral.com.ar\\\/vuelve-el-social-media-day-presencial-a-parana\\\/\",\"url\":\"https:\\\/\\\/informelitoral.com.ar\\\/vuelve-el-social-media-day-presencial-a-parana\\\/\",\"name\":\"Vuelve el Social Media Day presencial a Paran\u00e1 - 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