{"id":224217,"date":"2025-06-15T13:04:38","date_gmt":"2025-06-15T16:04:38","guid":{"rendered":"https:\/\/informelitoral.com.ar\/?p=224217"},"modified":"2025-06-15T13:08:54","modified_gmt":"2025-06-15T16:08:54","slug":"dia-del-padre-2025-las-ventas-minoristas-cayeron-17-interanual","status":"publish","type":"post","link":"https:\/\/informelitoral.com.ar\/dia-del-padre-2025-las-ventas-minoristas-cayeron-17-interanual\/","title":{"rendered":"D\u00eda del Padre 2025: las ventas minoristas cayeron 1,7% interanual"},"content":{"rendered":"

Las ventas minoristas por el D\u00eda del Padre 2025 registraron una ca\u00edda del 1,7% en comparaci\u00f3n con 2024<\/b>, medidas a precios constantes. As\u00ed lo inform\u00f3 la Confederaci\u00f3n Argentina de la Mediana Empresa (CAME), que detall\u00f3 que m\u00e1s del 90% de los comercios ofrecieron promociones especiales, aunque los resultados fueron dispares y reflejaron un desempe\u00f1o d\u00e9bil del sector.<\/p>\n

El ticket promedio fue de $41.302<\/b>, una suba nominal respecto al a\u00f1o anterior, pero que implic\u00f3\u00a0una ca\u00edda real del 8,9%<\/b> en el poder adquisitivo del gasto. Este comportamiento se repiti\u00f3 en la mayor\u00eda de los rubros, donde predominaron las compras de menor valor y los art\u00edculos en promoci\u00f3n.<\/p>\n

El informe de CAME destaca que esta es la tercera baja consecutiva en las ventas para esta celebraci\u00f3n<\/b>: -1,2% en 2023, -10,2% en 2024 y -1,7% en 2025. Para los comerciantes, el D\u00eda del Padre no logr\u00f3 convertirse en un motor de recuperaci\u00f3n. El 58% indic\u00f3 que tuvo poco o nulo impacto comercial, mientras que solo un 11,3% consider\u00f3 que la fecha fue determinante para mejorar el desempe\u00f1o de ventas.<\/p>\n

Uno de los factores que incidi\u00f3 negativamente fue la coincidencia con un fin de semana largo<\/b>, que desvi\u00f3 la atenci\u00f3n hacia el turismo y redujo el flujo de compradores en los centros comerciales.<\/p>\n

Resultados por rubro:<\/b><\/h2>\n

Equipos perif\u00e9ricos, accesorios y celulares:<\/b>\u00a0+9,7%. Fue el rubro con mejor desempe\u00f1o, aunque el impacto fue leve. Se destacaron promociones en efectivo y financiaci\u00f3n.<\/p>\n

Electrodom\u00e9sticos y audio y video:<\/b>\u00a0+5,8%. Se vendieron principalmente art\u00edculos econ\u00f3micos. Predominaron descuentos y cuotas.<\/p>\n

Cosm\u00e9ticos y perfumer\u00eda:<\/b>\u00a0+4,6%. Hubo amplia variedad de ofertas, aunque con m\u00e1rgenes bajos. Creci\u00f3 la venta online.<\/p>\n

Calzado y marroquiner\u00eda:<\/b>\u00a0+0,6%. Las promociones impulsaron ventas de productos de menor valor como pantuflas.<\/p>\n

Indumentaria:<\/b>\u00a0-12%. Fue el rubro con mayor ca\u00edda. Las promociones no lograron revertir la baja.<\/p>\n

Librer\u00edas:<\/b> -8,6%. Registr\u00f3 bajo movimiento, aunque aumentaron las compras online con retiro en el local.<\/p>\n

El relevamiento de CAME se realiz\u00f3 entre el viernes 13 y el s\u00e1bado 14 de junio en 220 comercios de todo el pa\u00eds.<\/p>\n

Del archivo:\u00a0El Gobierno prorroga autom\u00e1ticamente el Certificado \u00danico de Discapacidad (CUD) 2025<\/a><\/strong><\/em><\/h6>\n
Las ventas de combustibles siguieron bajando en enero<\/a><\/strong><\/em><\/h6>\n","protected":false},"excerpt":{"rendered":"

Seg\u00fan datos de CAME, el comercio registr\u00f3 una baja en ventas por tercer a\u00f1o consecutivo durante el D\u00eda del Padre, a pesar de los descuentos y promociones ofrecidos.<\/p>\n","protected":false},"author":2,"featured_media":224222,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/media.ambito.com\/p\/b5712480d49797f3950532100fe05b28\/adjuntos\/239\/imagenes\/041\/591\/0041591561\/dia-del-padre-ventas.png","fifu_image_alt":"","footnotes":""},"categories":[1594],"tags":[916,5797,613,5798],"class_list":{"0":"post-224217","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-economia","8":"tag-came","9":"tag-dia-del-padre","10":"tag-ventas","11":"tag-ventas-minoristas"},"yoast_head":"D\u00eda del Padre 2025: las ventas minoristas cayeron 1,7% interanual - Informe Litoral<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/informelitoral.com.ar\/dia-del-padre-2025-las-ventas-minoristas-cayeron-17-interanual\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"D\u00eda del Padre 2025: las ventas minoristas cayeron 1,7% interanual - 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